Wednesday, December 1, 2010

Learning the fundamentals of RSS

What's RSS?

You most likely have experienced this three-letter acronym throughout your online surfing. RSS means Really Simple Syndication or Rich Site Summary; syndicating means republishing articles that originates from another source like a website.

An RSS is really a way of publicizing updates about websites. It might or might not incorporate a summary and photos from the latest posting. But the ones that provide summaries (thus Rich Site Summary) allow users to skim with the article so they could decide afterwards when they wish to access the web site source. The Feed usually offers the title from the update via the web site. It's also usually the hyperlink towards the website source.

Do you know the advantages of RSS?
RSS gives benefits to both readers (users) and web publishers.
1.    It provides you with the most recent updates.
Be it concerning the weather, audio, software upgrade, local news, or perhaps a new posting from the rarely-updates site find out about the latest the moment it comes down out.

2.    It will save on surfing time.
Since an Feed supplies a summary from the related article, it saves the user’s time by helping s/he choose which what to prioritize when reading or browsing the web.

3.    It provides the power of subscription towards the user.
Users receive a free-hand which websites a subscription in their RSS aggregators which they can change at any time they decide differently.

4.    It lessens the clutter in your inbox.
Although your email address will be required to enjoy the services of online RSS aggregators, RSS does not use your email address to send the updates.

5.    It is spam free.
Unlike email subscriptions, RSS does not make use of your email address to send updates thus your privacy is kept safe from spam mails.

6.    Unsubscribing is hassle-free.
Unlike email subscriptions where the user is asked questions on why s/he is unsubscribing and then the user would be asked to confirm unsubscribing, all you have to do is to delete the RSS feed from your aggregator.

7.    It can be used as an advertising or marketing tool.
Users who subscribe or syndicate product websites receive the latest news on products and services without the website sending spam mail. This is advantageous to both the web user and the website owner since advertising becomes targeted; those who are actually interested in their products are kept posted.

What are the drawbacks of RSS?
The disadvantages of RSS use are brought about by its being a new technology and some user-preference concerns.
1.    Some users prefer receiving email updates over an RSS feed.

2.    Graphics and photos do not appear in all RSS feeds.
For conciseness and ease of publication, RSS feeds do not display the photos from the original site in announcing the update except for some web-based aggregators

3.    The identity of the source website can be confusing.
Since RSS feeds do not display the actual URL or name of the website, it can sometimes get confusing on what feed a user is actually reading.

4.    Publishers cannot determine how many users are subscribed to their feed and the frequency of their visits. Moreover, they would not know the reasons why users unsubscribe which could be important in improving their advertising.

5.    RSS feeds create higher traffic and demands on the server.
Most readers still prefer the whole update over a brief summary of the entry, thus they still access the site.

6.    Since it is a new technology, many sites still do not support RSS.

How do I start using RSS?
There are two things needed: an RSS feed and an RSS aggregator or reader. The RSS feed comes from an RSS-supported website. There are also websites that provide a list of RSS feeds of different websites. An RSS aggregator is used to read the RSS feed from the source website. It scans and collects data on latest RSS feeds from the worldwide web.

An aggregator comes in two forms: a downloadable program also known as desktop aggregator and an online or web-based aggregator. Downloadable aggregators may require payment before they can be acquired, while internet-based aggregators are usually free of charge. All you need to do is to register an account then you are ready to use their services. Both versions allow you to customize or choose which RSS feeds to enter. Paid aggregators are usually chosen by more experienced users and they usually allow more freedom in customizing feeds.

1.    Choose an RSS aggregator to use. For beginners, web-based aggregators are recommended since they are usually user-friendly

2.    Scan the homepage of your target website for the RSS or XML button. It contains the RSS code you need to enter in the aggregator. Copy this code. Syndic8 provides a directory of websites that support RSS.

3.    Paste the code (which contains the URL of the website) in your aggregator. There is a space provided for pasting the code.

After you have done these three easy steps, you can start reading the RSS feeds coming from the website. New postings appear as they are published real time at the source website.

RSS and Internet Marketing

The original idea of RSS came from Netscape, where their intention is to provide a means for users to customize their personal homepage to contain links to websites that interest them, similar to bookmarking websites.

The application of RSS to internet marketing was an unforeseen development to RSS technology developers. Since users are given the freedom to add RSS feeds to their aggregators, those who are interested in particular products and services available in the internet can now be notified real time. Marketing becomes more specific to interested people and not a hit-and-miss operation.

Those who intend to use RSS for marketing their products and services should consider linking up with email account providers, (e.g. Yahoo, MSN, Google mail); networking websites (e.g. Friendster, Multiply, My Space, Hi5); websites of newspapers and television network websites (e.g. New York Times, CNN) for medium to big-scale companies. Small-time industries can also look into networking websites as well as personal blog websites (e.g. Blogspot) and websites of clubs and organizations that would probably make use of their products or services e.g. a fishing supplies store can look for the website of their local fishing club for possible RSS marketing.

Clearly, RSS is an innovation in information management in the worldwide web as well as online marketing. We can expect better RSS technology in the not-so-distant future as its popularity increases among users and website owners alike.

Visit TNT Branding for more information

Tuesday, November 30, 2010

The Boost of Photography within the Fashion Industry

The development of photography had managed to get simple for everyone to capture an ideal moments of the lives fantastic. The large improvement in shutter speed and photo resolution, allow it to be convenient and simple for both beginners and professional photographers to consider good pictures. Additionally, photo editing is now able to completed to produce a more creative and artistic photos.
Photography has additionally been an enormous plus for a lot of offline and online businesses. A regular or image can be used with a photographer to buy images. These stocks are then purchased on different prices, with respect to the license. Consider they're digital, plus they can be had outright from different companies, they may be modified, manipulated and edited using sophisticated editing software.

photography may increase the fashion industry. Digital fashion photography remote not the same as doing television footages and taking photos on films. For digital photographers, it's a tougher field to operate on.
The best reason for digital fashion photography would be to capture every detail within the ramp. It'll pinpoint the figures from the stunning ladies, within their most fancy, magnificent and extreme fashion outfits. Digital fashion photography will capture the different outlooks necessary to gratify the acceptance in worldwide the latest fashions.

While digital fashion photography
is really a meticulous field, a photographer ought to be creative enough to understand the greatest craze every year.

Like fashion designers, digital fashion photographers
also needs to are employed in top end ease, filed with beauty and glamour. The second should certainly develop the fashion’s great photos.
Listed here are few facts to consider on digital fashion photography

1. Keep focused
Keep your camera is definitely along with you
3. Know
and hang your objective
4. Don’t
forget about the opportune moment
5. Envision
how could think of a creative and interesting pictures
Take advantage of various distance and angles for every shot
7. Show contrast
giving blurry parts and sharp emphasis over your photos.
8. Organize your subject
9. Put weight
about the shapes and lines of great interest.
10. Create good impact
that you're giving home elevators your audience
An electronic photographer also needs to be conscious that whatever output he delivers will uncover the concern, readiness and understanding of the numerous vital points to consider in capturing.

for any Flourishing Digital Fashion Photography

1. Proper Lighting- The photographer should use curtains and reflectors.
Make use of a tripod and hang light either to right or left side from the object at an angle of 45 degree. Whenever possible, avoid bright lights, otherwise use polarizing filters. And finally, never underexpose parts or expose the entire photo(e); never expose the whole photograph, underexpose other areas.

2. Good Color Harmony- Photographers
could make utilization of backdrop materials to provide increased exposure of tint and color. Use reflectors, filters, see-thru transparency, and diffusers to neutralize colors. It is suggested to make use of gray and white backgrounds.

3. The Artistic view
of the Photographer - Like a professional photographer, your audience might not see a specific item within the image. Individuals pay worth towards the topic and never about the background. It will connect one another.

Monday, November 29, 2010

Google Adsense: Do I Need A Pin Number For Google Adsense?

When you accumulate $50.00 in earnings, Google Adsense will send you a Personal Identification Number (PIN) to the payment address you supplied when you signed up. This is just another security precaution that Google Adsense has in place to protect their publishers but it is important.

Once you’ve been mailed a PIN number, your account payments will be on hold until the PIN is entered in your account. You can still have access to your account and earn money; you just won’t be paid until the PIN is entered. If it hasn’t been entered within 1 year, your account will be disabled.

To enter your PIN after you receive it in the mail, log into your Google Adsense account. Click on the My Account tab, then click on edit. Update the appropriate field and click submit changes. It would also be a good time to check your contact information and make sure it is correct. You’re now well on your way to receiving your first Google Adsense check.

Sunday, November 28, 2010

Digital Enhancement for Picture-Perfect Photo Prints

Photography may be the most recent trend within the photo industry. It's regarded as the simplest way to consider a snapshot and enhance its overall features. Basically, photography may be the art of capturing with no need for film. Due to there being no film active in the procedure for capturing, you could have the ease of taking good shots and eliminating the poor quality ones. It provides the simplest way of capturing good images and converting these phones interesting art pieces.

Indeed photography made a great progress way since these tools and computers were developed. The birth of digital camera models has produced tremendous conveniences on the planet of photography where everyone with digital camera models may take an image and upload it to the pc and share it with friends.

There are lots of photography services currently available online. There are many companies that cater services of the sort. Usually, they provide services for example digital imaging, image restoration, photo retouching, and photo editing and digital enhancement. Other digital imaging services will also be agreed to bring satisfaction to photo hobbyists.

Increasing numbers of people are utilizing digital camera models because it's not hard to take picture and edit it based on what you need. Who does not need a picture-perfect shot? However, we must accept the truth that whenever you take pictures you do not always attain the best shot. This is when digital enhancement becomes useful.

What's digital enhancement? Digital enhancement may be the response to all image quality problems. It is the easiest way to enhance your snapshot making it look more appealing. With digital enhancement, it is simple to boost the appeal of images simply by adjusting the brightness, contrast and sharpness from the image. You're also given the opportunity to boost the color balance from the picture. Resizing the look and cropping it simultaneously may also be completed with ease.

There are lots of innovative ways regarding how to improve a snapshot. Many of these are created possible due to technology. Anyone who's into photography may take benefit of digital photography services which are on offer online. Digital prints are long-lasting when compared to traditional photos. They're fade-resistant and water-proof. An execllent benefit of digital is the fact that everything about editing and printing photos is accomplished by using do-it-yourself printers. Photo prints printed in this way are which may last for very long unlike the film-based photography.

Digital enhancement works in ways where you stand given the chance to organize your pictures and modify these phones attain the greatest image quality. That you can do the photo enhancements using photo editing software or through the use of the expertise of an expert photography firm. When you choose to make use of a photo editing software, the look is generally trapped in jp or jpeg format. You'll be able to upload the look and send these phones several websites that provide photo printing services.

Giving consideration to any or all these photography basics will take you great options with regards to capturing in the best form. Take full advantage of what technology provides. If you wish to get quality pictures, you should employ digital editing and enhancement services that are offered through some photo printers on-line. With one of these services available, picture-perfect shots are simply at your fingertips.

Saturday, November 27, 2010

A Great Idea For a Blogging Web Site is No Longer Enough

Because there are so many blogs and web sites about blogs on the internet, it can be tough to distinguish your blogging web site from all of the others. Whether you are starting up a new web site aimed at bloggers or whether you are looking to make your existing blogging site more distinctive, the key to building and
maintaining a site that will capture the interest and attention of the blogging community is finding your
niche. If you can fill a unique need in a way that no other web site does, you'll be able to build a lasting
readership among web surfers. Once you have discovered a niche, you will still have a lot to do, but
finding your place in the blogosphere is the place to begin.

Every great blogging web site starts with a great idea, and you can't build a successful site that will last
without one. There are many great sites aimed at today's bloggers, and competition for the attention of
this growing demographic is fierce. To make your blogging web site stand out from the pack, you will
need to offer something that no other site is currently offering, or you will need to do the same thing that an
already popular site does but in a more impressive or valuable way.

One way to discover an ideal model for your blogging web site is to look at the sites that have successfully
captured a blogging audience already to determine if you can appropriate some of their strategies to help
realize your vision. Of course, you will also need to add a unique flair to your project in order to stand apart
from your competition. Many people agree that the web sites that do the best in today's market are the sites that have the most personality. The fiercely individual surfers who are bloggers are a demographic that
responds especially strongly to personality, so consider how you can give your site a unique and attractive
feeling by lending your own voice and sensibility to your site's design and content.

Once you have a great idea for your site, have pinpointed a special niche that you are well equipped to
fill, and have infused the site with personality, the next step is figuring out how to get the word out to bloggers.
In the long run, a great idea just isn't enough to propel your blogging web site to success. You will need to
draft a smart and realistic marketing plan in order to draw readers to your site. Once you hook a blogger,
your great content will keep them coming back, but it is vital to get that first glance or your site won't have a
chance to shine.


Friday, November 26, 2010

Google Adsense: Computer Knowledge and Direct Deposit

Do I Need to be Computer Savvy to Use Google Adsense?

You don’t have to be a techno-geek to use Google Adsense. In fact, you don’t need any more technical knowledge than you do to surf the web. Google Adsense is very user-friendly with a comprehensive support site to answer any question you might have.

You are first walked through the sign-up process where you are prompted for any and all information needed. You will then have a couple of days while you are waiting for your account to be approved. This would be a good time to familiarize yourself with the program policies, which of course you read before you signed up. But look again. Make sure the site you are registering doesn’t have any of the no-nos listed. For instance, some profanity is allowed, but nothing excessive. What is excessive? That could be a gray area, but if you’re in doubt, don’t register that site. There’s plenty of sites with little or no profanity.

Look at the support site while you are waiting on Google Adsense and see what other’s are saying and doing. Most of all, have fun. Your Google Adsense dollars are just waiting to be counted.

Does Google Adsense Offer Direct Deposit?

Google adsense offers various payment options for publishers.

Electronic Funds Transfer (ETF) is offered in 16 countries whereby your payments are deposited directly into your bank account in your local currency. Check Google Adsense support to see which countries participate in this option. You will need to sign up for this option after your application is approved by signing into your account. You then click the edit link adjacent to the payment header. After you fill out the bank information, Google Adsense will make a small test deposit into your account. This is for security purposes to assure the account is really your own.

Watch your account for the test deposit to post, usually within just a few days. After you have received the deposit from Google, log back in to your account and in the Payment Details section, click Verify Account. You then will need to enter the amount of the test deposit. If you do not complete this step, your payments will be on hold. Once you enter the test deposit amount correctly, your bank will be approved and selected as your form of payment.

Thursday, November 25, 2010

Tips on Making the Best Digital Wedding Photography even Better

Brides and grooms alike are now enlisting the expertise of professionals to get the best digital wedding photography for that special occasion. And why not? They would surely want to have the best photo taken so that the memories will be preserved as long as they live.

More and more people are now shifting to the use of digital cameras to take pictures of their wedding. One of the reasons for this is that the quality is better compared to the traditional camera. Another reason is that the photos can be stored not only in their hard-bound albums but also on albums online.

Today, people are more dependent on their computers than ever before. With computers, they can easily upload their wedding pictures and share them with family and friends all over the world. You do not have to rely on snail mails just to send your pictures. They are being sent and viewed the minute you have them in your computer.

This is one of the many advantages of digital photography. If taken properly, you are assured that you and you partner will never regret having used digital photography for your wedding pictures.

Below are some of the tips to get the best digital photography for your wedding.

1. Choose the right background.

Photos can really look great once they are shot with the perfect background. You can use the decorations in the church and in the reception areas as a back draft for your photos. Be sure to fix some scattered decorations so that they will appear simply perfect on photos.

Always remind the photographer to check if the view is good when taking pictures. It does not mean that you have to stand on the same corner or place. The best photographer is able to make even the simplest of background look great on photo if it is taken in the right angle.

2. Look out for any kinds of glass.

Glasses tend to cause reflections in photos. May it be an eyeglass, window or wine glasses. One way or another, they will cause a reflection or brightness to reflect back on the camera it is included in the picture.

To avoid this, the position of the camera can be altered so that it will not directly hit the glass. The photo can be taken sideways or downwards but never on eye level.

3. The perfect timing.

Persons being photographed should not always be looking at the camera. And they do not have to be smiling at the lens too.

One way of doing it is to wait for the right moment so that you can have a candid shot at them. You will see that catching persons on film when they are in their candid state is much better than having them wearing a fixed expression. Candid moments make photos look real and natural.
4. Review each photo.

To maximize the memory that your digital camera has, it is best to review every shot taken. There might be duplicates that can be removed so that you can free more space for a different shot.

You will probably want the best and the maximum number of digital wedding photography shots so you need to make the most of the capacity of the digital camera.

The best wedding photography is made even better now with digital cameras. This is one thing that you definitely should have on your special day.

Wednesday, November 24, 2010

Blogging to make money Starts with a lasting Plan

Lots of people imagine blogging to make money, which goal isn't far beyond the reach of somebody with average intelligence, a willingness to operate hard, along with a basic grasp of blogging technology. However, not many
people have the ability to reap the earnings they need using their blog. Many people who make an effort to earn money with their blogs don't succeed for 2 reasons. Often, bloggers have unrealistic expectations of how quickly their
readership will grow and just how much money they'll make, so when these expectations aren't met the disappointment can crush the need to keep blogging. Another trap that lots of bloggers fall under
is due to insufficient planning. If you wish to make money like a blogger, the important thing to success would be to create a realistic plan and stick to it.

To achieve success at blogging to make money, what is important that you'll want is really a large readership. The larger your traffic, the greater advertisers will accept pay out. However, cultivating the standard visitors that you'll
need to make an income isnt easy. As more blogs appear every day, using a good idea or perhaps a wonderful way of writing is not enough to obtain attention. You have to be in a position to market your site

A lot of bloggers spend all their time writing posts and very little time marketing their project. To ensure, updating as frequently as possible is a good method to keep the blog at the top of blogrolls and full of blog
search engines like google like technorati, and when the future prospect realize that you update frequently they'll go back to your website regularly. However, it doesn't matter how frequently you update if nobody is reading your page, so don’t skimp about the time that you simply spend drawing people to
your website. To create your hopes for blogging to make money a real possibility, try decreasing your quantity of posts and taking advantage of a number of that point to attract new visitors by establishing link exchanges along with other bloggers, making contacts within the blog community, and following other established
modes of winning traffic.

Obviously, even if you're an advertising and marketing genius or possess a excellent idea for any blog, success won't happen overnight. Building the type of readership that blogging to make money requires needs time to work, and in all probability it will likely be a minimum of many months prior to being in a position to turn a profit. Attempt to stay devoted to your blogging project in this initial rough period. To remain motivated, set goals based on how often you'll update and just how many readers you need to attract, after which treat yourself for staying with your plan.

Tuesday, November 23, 2010

Let's consider google adsense: How you can Explain the google adsense Program to Others

We’re not referring to strangers here. For the strangers that go to your site, your articles will need to do all of the talking for you personally. But for that people inside your everyday life, those you need to click your referral button, those you need to read and discuss your site; fundamental essentials ones you need to have the ability to enlighten concerning the Let's consider google adsense program.

First, excitement breeds excitement. Get looking forward to your venture yet others will too. Learn all you can concerning the Let's consider google adsense program, it will not only improve your earnings, but you’ll be superior equipped to describe the mechanics from the program to others.

Demonstrate to them the cash. There’s nothing beats just a little proof to create a believer from someone. You don’t need to hold back until you’re making thousands monthly, although that’s a proper goal. But a small deposit inside your money box is sufficient to intrigue many people. Can’t you simply count those referrals now?

Monday, November 22, 2010

A Guide to Professional Styles and Techniques in the Art of Digital Wedding Photography

When people get sentimental, they usually flip albums and look at the pictures that depict the things that happened in their lives. These pictures are not simply pieces of colored papers with images for they can trigger deeply-seated emotions. Emotions vary depending on the memories attached to these images seen and preserved.

One of the moments that most people would really love to preserve is the tick of events on their wedding day.

For this reason, people even decide to hire professional photographers to capture the important moments of their lives. However, these photographers may not always advise the client to strike a pose. They are expected to wait patiently to be able to catch memorable portraits. Most photographers that are employed for weddings have assistants so that they can maximize their strategy in creating an album that will not regrettable.

What if you would also want to take pictures of a friend’s wedding?

Here are a few basic techniques and styles for anyone who wants to capture the said event using a digital camera:

1. If you want to take a picture of a couple or any intended target, make sure that the background is good and the environment is not so crowded.

2. If there is a nice background but it is hard to focus on the couple, you may shoot them from shoulder up. 3. If some of the guests are wearing glasses, they can be advised to stand tilt their heads a little down or sideways to avoid the glaring effect that normally appears when the flash is used.4. If there is a couple or a group that you wish to include in the picture, you should zoom in or out of the picture.5. You must not shoot a couple or any guest against the light so that dark images will not appear

6. Candid shots are also dramatic. These portraits reveal more than the quality of the picture itself. In fact, many professionals do this to capture intimate and memorable moments.

7. You should be alert at all times since you can seldom ask individuals to pose

again for you.

8. Your digital camera should be equipped with appropriate memory cards or sticks to ensure that no great moment is missed.

In other words, you have to have an extra memory card especially when you want more moments to preserve. The following suggestions should be considered before buying a memory card:

a. for 3 mega pixels - a 256 MB memory card

b. for 4 mega pixels - a 512 MB memory card

c. for 6 mega pixels - 1 gigabyte memory card

9. You are not advised to use low resolutions if the images will be displayed and

hung later.

Just always remember that the higher the resolution utilized, the larger the size of prints that can be made.

10. Keep a copy of your best works so you can use and reuse the techniques that

made your viewers smile and appreciate your creation more.

You can do this by saving albums on your personal computer to free up the space in your memory card. You may also use other software to enhance the quality of the prints to be made.

Photography is truly a wonderful art. Wedding is a wonderful event. The union of these things will trigger emotions and memories in the long run more so if images are captured and preserved well. They all depend on your camera and your love for this art and the couple.

Tuesday, September 28, 2010

Web Design and Flash Design

Web page Style and design: With the continuing roll out of world-wide-web providers throughout the World it is no surprise that a lot of businesses who have not previously considered a corporate word wide web site are now starting to look at how the World wide web can assist their company. It's true that for many people of the Web generation if a item or service is being sourced then corporations who do not have an on the net presence won't get a look in as most analysis is completed online.

Not just are there organizations who have to have web style and design to develop a front for their standard business enterprise or service but also that you can find a lot of enterprise who present their solutions only through the World wide web.

Do not forget that as well as the billions of internet pages which are offered via the World-wide-web many businesses will have Intranets for internal use only and of course these require to be designed, constructed and maintained.

If you're in search of the professional net design and style encounter ,JenosizeCreative support for all word wide web providers and company presentation . we inventive company advertising and marketing media.
We creative by difference and style and design for matching your enterprise notion , objective and function for the high efficiency production to create the best success and your satisfy. All of our providers are about web style and design , web site style , net software , flash layout , flash word wide web page layout , company presentation , 3d interactive , software program development , mobile software and seo. We hopefully anticipate that all skills would contribute to your organization.:Flash Design

Monday, August 9, 2010

Does Your Business Need A Website?

There are many reasons why your business no matter what it may be needs a website. Think about it this way, it will not have a negative effect only a positive towards your business.

Having your own domain ( online establishes credibility for your company. Having this domain can give you the freedom to have people know about your business on places such as the Yellow Pages. Being listed on the Yellow Pages could sky rocket your business being as more and more people like shopping from home.

On your site you have the freedom to put whatever you want. Your store hours or even a map to the store helping a Consumer and maybe even saving time from a few phone calls a day.

Consumers like to get the best buy and will research over the internet where they would like to buy. Why not be on the internet with your own site so you can have the chance to be in the running for selling to that person.

Website is never closed and always open. This lets any consumer find out information about your business 24/7. You could be selling products while you sleep, how great is that? Even if they arenĂ¢€™t decided on buying from your business at least now they will know the store hours and location for when they would like to come in.

Continue Reading Here: Niagara Web Design

Sunday, August 8, 2010

13 Things You Should Know About On Page SEO

1. Keyword in domain name: The most critical factor in getting the sites ranked in competitive niches is having the keyword in the domain name. Most of the times in less competitive niches you can rank well easily if you have the keyword in your domain name, even when you have very little content.
Hyphens in a domain name is not a great option . Pick the main keyword followed by something like review, scam, works, users etc.
So if the keyword was fat loss you would have something like fatloss
2. Keyword in title: this is one of the most critical on page factors. Including the keyword in the title is the primary on page factors. Almost every search engine JS insane amount of importance to this so make sure that you include your main keyword in your title tag.
3. Keyword in description: the description should include your keyword. What I like to do personally is to include the keyword first followed by a hyphen and then give the description. Try to squeeze in your keyword twice if possible.
4. Keyword density: the keyword density should be between 5 to 20%. It depends from niche niche but in most niches 5 to 20% is acceptable. Anything over 20% and your sites will never rank in the search engines. Search engines today are smart.
5. Main keyword density of 1% in top third of the page: this is a factor that most people miss out. Make sure that the keyword is included at least one percent in the top third of your article. So if you article is hundred words and has three paragraphs, then your keyword should appear at least once in first paragraph.
6. At least one heading in the page: you should also have one heading in your article. Make sure that you include your Main title in the H1 tag and that will solve the problem. This is an easy but often overlooked factor of on page optimization.
7. Total number of words in the article should be greater than 500: your articles should have at least 500 words for maximum search engine benefits. Most think that 250 word articles are enough but for maximum search engine optimization benefit you need an article that has at least 500 words.
8. Number of words in description should be greater than 20: I’m sure that most of you must have never heard of this factor but still would have been able to get away with it because most of our descriptions are anyway more than 20 words. Keep this in mind because even this is a factor that in get you rank high in the search engines than your competitors.
9. Include an image: search engines, especially Google, loves media. If you include videos, images, audio etc. Google will love you. I find including image is the easiest so I include a lot of images, at least one with each article to get the Google LOVE.
10. Alt tag of the image: including your keyword in the alt tags of your image is very important and should never be overlooked. Most of the people never even think of this factor but I have personally experienced a boost in the search engine rankings of my sites when I included an image with my keyword as the alternate text.
It is a way of telling Google that the image that you have included on your page is relevant to the search query.
11. Internal link structure: your internal pages should link to each other.Try and squeeze on at least two links in the article body to other pages on my blog/website. You can use WordPress plug-ins for this if you use WordPress. One of the plug-ins  is KB linker.
12. External links: you should include links to high PR websites on your blog. I personally linked to a Wikipedia page that is related to my niche . Include links to high PR websites even in the article body.
13. Number of tags: the number of tags should be greater than five.

Source: Niagara Search Engine Optimization

The Basics Of Search Engine Optimization

1. Create good content

You want to rank well in Google, but you need to ask yourself: why should you rank well? It’s more obvious why you want to rank well; you want more visitors, you want to spread the word on something that is important to you, you want to change the world, or maybe you just want to sell something, facing strong online competition. But why should you rank well? In the eyes of Google and others, you’re just another webmaster – but search engines first and foremost cater to the searcher. So you better make sure you deserve to be ranking well in Google for whatever it is you deliver to the searcher. Only if you do can you move on to steps 2 and 3. Here’s how:
  • Search engines mainly understand text. So you need to make sure you create interesting, in-depth content in the form of text. It won’t hurt to include Flash animations, videos, or lots of images – but it also won’t help the search engine. A good test of whether your text can be seen in search engines is to open the source of your page (right click your site and choose “view source”, or however your browser calls it) and then check if that text appears.
  • There’s a huge variety of search queries that may later on lead to your site. You better give up early on trying to optimize your content for each of those search terms. A more realistic strategy is to have lots of content on your site. If you sell dog supplies, well then write about dogs, dog food, dog coats, dog coats fashion, tips on putting on dog shoes, and throw in an article or two about dog breeding during Renaissance Italy (and then translate all those articles into as many languages as you can).
  • Let’s say you sell dog supplies, but your competitor does the same, and she also has lots of content on her site. There’s only one thing that will help you: you need not only to have lots of content, but you need to have original content. Create that special feed-the-dog game on your website. Show off interactive charts on the evolution of dogs. Provide a wallpaper download area for dog lovers. You get the idea – do something original no one else thought of. Being unique means that visitors have a reason to come to your site instead of your competitor’s site.
  • Creating lots of original content is almost the easy part. What’s much harder, and there’s no short-cut, is to become an authority in your field. It’s possible you already are – great, then I suggest you share your expert knowledge freely with the world. People will like your site more if they get the best tips from you, ideally, those that make a change in their life, however small (maybe you are showing them a more effective way to do something, or you answered one of their questions). If, on the other hand, you’re not already an expert in a given field, I suggest you start a blog – a knowledge and news journal for which you need to research an hour or so every day, learning while writing. Just wait half a year, and you’ll be an expert in you blog’s topic.

2. Make your content accessible

We’re now leaving the field of your expertise – dog supplies, or whatever it is you’re doing! – and move on to the technical part of making your content accessible. This part is technical simply because when search engines access your website, they won’t be seeing things the same way human visitors will. Instead of pictures and text, a search engine bot will see stuff like HTML tags, page titles, links, headers, and lots and lots of words. HTML is no rocket science, but you can also get many things wrong, so if you don’t want to tackle it yourself get someone who will; just make sure a couple of points are respected:
  • Every page should ideally be doing one thing only (and that one thing well). If you have a page where you sell dog coats, then it should have a header that reads “dog coats” along with a dog coat photo, your dog coat articles for sale, and a description of just what a dog coat is. Furthermore, there should be a (limited) set of links on that page leading to related areas of your site, like a page where all dog supplies are found, a page that describes your company (handing out contact info like your company address and your email address), a page leading back to your homepage, and so on.
  • Every page title should be unique to your site, and accurately & briefly describe your page’s content. If you sell a blue dog coat on the page, then your page title needs to be anything from “Blue Dog Coat” to “Buy a Blue Dog Coat at”, but it ought not be “” or “ coats shoes fashion outdoor indoor dogs cats buy for sale”.
  • Use proper markup, with tags like


    (headers), (paragraphs), (links) and so on, and make sure it validates as HTML4 Strict or XHTML1 Strict by checking with the “officials”. There’s a multitude of ways to display a header – using an embedded Flash animation, for example – and there’s a multitude ways of displaying links – using dropdown combo-boxes, or JavaScript, to name just two – but steer clear from any of that. Keep the HTML simple, and use JavaScript, Frames, or any of that only where you absolutely must, and use Cascading Style Sheets (CSS) to deliver a page layout.
  • Make each page rest on a simple, stable, and quick-loading place. For example, don’t move your pages to different URLs all the time, don’t create redirects, and don’t use overlong, complicated URLs. Simple & stable pages invite others to bookmark your pages or link to them, and it allows search engines like Google to assign a “trust” value to your page. If your page is about red dog coats, its URL should consequently be something like “” or “”.

Following these points takes a bit of trial and error, sometimes. But you don’t need to get it all right at once. Ideally, set-up a CMS (Content Management System) of some kind where you, or your developer, exercise full and direct control over tweaking templates and such. As a litmus test: if adding a new product or article, or adjusting the global headline size, or replacing the footer on all pages turns out to be a major headache, you know you’ve chosen the wrong system.

3. Tell others about your content

There once was a time when people could add lots of keywords to their page to optimize it for search engines. Today’s search engines – luckily for searchers – aren’t that easily fooled. Instead of looking at your site, Google and others mostly look at other sites to determine your site’s trust… specifically by checking the other site’s links to you. And the more trusted your site is, the higher it ranks for a variety of search queries. So how do you get others to link to you? Well, you already got great content (point 1 above), and you made it very accessible so it’s easy to link to (point 2 above). Now what’s left is to get the word out so others may feel inspired to link to you; not out of pity, not because you promise a link in return, and not because you paid them, but because they consider a page of yours just right for their visitors. So…
  • Get involved offline! Go to conferences, trade shows, and every other place where people might be interested to get to know about your website.
  • Get involved online! Sign-up for mailing list of your site’s topic, participate in newsgroups and web forums of your topic, look for online directories (like the Open Directory) dealing with sites like yours, contact webmasters and bloggers who maintain sites in your topic area. But don’t just get involved to promote your site, as such selfishness is deemed “spam”. Instead, take time to help others… for example, you may want to offer another site to write an article for them. Just pasting your URL everywhere you go is littering the online world – and you may end up being permanently kicked out of the places in which you littered.
  • Get involved everywhere else! Maybe there’s a TV show which discusses websites? Well, it won’t hurt if you drop them an email, introducing them to your site. Be creative in finding people that might be happy to hear about your site, be it a newspaper, radio show, magazine, and what-not. To get a mention in any of these places, it always helps if you do something wacky (run across the football field naked, your site’s name printed on your back) or otherwise noteworthy (write a book, dressed or naked, whichever you prefer). To stick with the topic of dog supplies, you might want to train your dog to bark the name of your web site, and then upload the whole thing to a video sharing site like YouTube.
  • If you got some money to spare, buy ads on search engines, like Google AdWords. While they’re never as effective as ranking well in the real search result, they can help get the word out while your site is still in its infancy.

What, there’s more?

OK, if you did all of the above – if you created good, accessible content, that starts to become widely known – you can take a break for a while. And then get back to continue to grow your site. But don’t worry about Google results for the first couple of months, in fact, don’t worry about Google results at all. Your site might not appear in search engines in the beginning, and maybe once it does, your competition will rank higher than you… but these things take time. (Don’t forget to ask yourself not why you want to rank higher, but why you ought to – and if your competitor is a large, well-known, well-working and trusted site maybe it deserves to be ranked higher than you.)
What you can do, though, after a couple of months, is to supervise your site and check what kind of search queries people entered to find you. To do so, get a web statistics program like Google Analytics. They’ll ask you to insert some tracking code into your website, and after some days you’ll be able to check which of your pages are the most successful, and which receive the most traffic from searchers. Using this data you can fine-tune your approaches for the future.
For example, when you find out that searchers just love your dog shoes fashion tips, then maybe you can create some dog coats fashion tips as well, and add a visible link to “buy dog shoes” from your dog shoes fashion tips page.
As another example, maybe a large group of people everyday finds your site searching for blue dog coats, but the page they end up on only sells blue dog shoes and red dog coats – in other words, you’re getting the wrong kind of traffic due to a “misunderstanding.” But maybe you do offer those blue dog coats somewhere else on your site, so having learned about this misunderstanding, you can now add a link to this page from the place where people accidentally arrive at.
Of course, once the search engine optimization basics are all done, you can dive deeper into the topic and read more search blog news, or hire a search engine optimization consultant. However, be careful, as some of the advanced tactics you’ll read up on are known to backfire… as may hiring the wrong SEO consultant. Here’s a quick checklist of “optimization” approaches you should avoid:
  • Don’t stuff too many keywords into places where they don’t belong
  • Don’t optimize for search engines at the cost of human visitors; if someone told you adding a dash to the domain name helps your rankings, but you feel that dash might confuse your customers, then don’t add it
  • Don’t trust people who promise you “instant #1 rankings”, “guaranteed top 10 positions” or anything of the sort
  • Don’t link to others from your site just because they promised a link back to you
  • Don’t link to others just because they paid you, unless you know exactly what you’re doing (i.e. you know about “bad neighborhoods,” the “nofollow” attribute, PageRank, JavaScript-ads vs text links, what it means to get googleaxed and so on)
  • Don’t create multiple pages with exactly the same content
  • Don’t “litter” your URL on other people’s sites (and don’t let others people “litter” URLs on your site; if you have a web forum, keep it spam-free)
  • Don’t invest in a cheap server that won’t be able to cope with your traffic; don’t build your whole site on free website tools only – if you want to have a high-quality site & server, you need to pay for it
  • Don’t worry about a page’s meta descriptions, meta keywords and such; your time is better spent creating content
  • Don’t use tools that automatically submit your site’s URL to directories, search engines and such
  • Don’t present different content to search engines than you present to users; for example, don’t hide your text to visitors and show it to search engines
  • Don’t “over-optimize”; relax, if search engines required webmasters to heavily optimize, they’d be doing a very bad job
  • In general, don’t try to outsmart search engines (unless perhaps you intend to dedicate your life to that task); those maintaining search engines are paid to outsmart webmaster tricks, so in the long run, chances for successful tricks are low
With all that in mind… good luck!

Source: Niagara Web Design